§ On the line · Plancha
María Paula Ángel Benavides
§ By María Paula Ángel Benavides
The filings.
5 issues
AI
4 min read
The restaurants AI recommends, and why
We asked ChatGPT, Gemini and Claude where to eat in Budapest, Bucharest and Vienna, then asked them why. The answers show who is visible, who is missing, and why Google still sits underneath most AI restaurant discovery.
plancha express
6 min read
How war hits your menu, the worst food influencer in Budapest and toilet signs from hell
Five items. Iran, influencers, toilet signs, a bakery opening, and Turkish food done right.
waste
5 min read
In the business of wasting food
Food waste is one of the least-tracked costs in hospitality. Here's what the numbers look like when you measure it.
tofu
4 min read
You're selling tofu wrong
How soy became CEE's most complicated ingredient and what that means for your menu.
google reviews
4 min read
How restaurants win on Google Reviews (without doing anything sketchy)
Most restaurants are already 4.5+. The difference now is credibility, recency, and replies. A practical playbook for asking, responding, and avoiding risky review shortcuts.