§ On the line · Plancha
Peter Erdelyi

Peter Erdelyi

§ By Peter Erdelyi

The filings.

8 issues
VAT 5 min read

Cheaper vegetables, tone-deaf tomatoes, and when food festivals work for operators

Cheaper vegetables, tone-deaf tomatoes, and when food festivals work for operators

What the planned Hungarian VAT cut won't do, what the Austrian Ministry of Agriculture got wrong, and where post-event sales actually show up.

File · VAT Zsofi Bajor · Alexei Korolyov · Georgiana Ilie · Peter Erdelyi
AI 4 min read

The restaurants AI recommends, and why

The restaurants AI recommends, and why

We asked ChatGPT, Gemini and Claude where to eat in Budapest, Bucharest and Vienna, then asked them why. The answers show who is visible, who is missing, and why Google still sits underneath most AI restaurant discovery.

File · AI Peter Erdelyi · Zsofi Bajor · Georgiana Ilie · Alexei Korolyov · María Paula Ángel Benavides
plancha express 6 min read

How war hits your menu, the worst food influencer in Budapest and toilet signs from hell

How war hits your menu, the worst food influencer in Budapest and toilet signs from hell

Five items. Iran, influencers, toilet signs, a bakery opening, and Turkish food done right.

File · plancha express María Paula Ángel Benavides · Peter Erdelyi · Zsofi Bajor · Georgiana Ilie · Alexei Korolyov
waste 5 min read

In the business of wasting food

In the business of wasting food

Food waste is one of the least-tracked costs in hospitality. Here's what the numbers look like when you measure it.

File · waste Zsofi Bajor · Georgiana Ilie · Alexei Korolyov · María Paula Ángel Benavides · Peter Erdelyi
plancha express 4 min read

Bread wars, spy pizza, and why your coffee bill just went up

Bread wars, spy pizza, and why your coffee bill just went up

Plancha Express edition, five things worth your attention before the next service.

File · plancha express Peter Erdelyi · Georgiana Ilie · Alexei Korolyov · Zsofi Bajor
tofu 4 min read

You're selling tofu wrong

You're selling tofu wrong

How soy became CEE's most complicated ingredient and what that means for your menu.

File · tofu Peter Erdelyi · Alexei Korolyov · Georgiana Ilie · Zsofi Bajor · María Paula Ángel Benavides
google reviews 4 min read

How restaurants win on Google Reviews (without doing anything sketchy)

How restaurants win on Google Reviews (without doing anything sketchy)

Most restaurants are already 4.5+. The difference now is credibility, recency, and replies. A practical playbook for asking, responding, and avoiding risky review shortcuts.

File · google reviews Peter Erdelyi · María Paula Ángel Benavides · Zsofi Bajor · Georgiana Ilie · Alexei Korolyov